The Indianapolis Colts partnered with Caesars Sportsbook to unveil a complimentary forecasting contest for enthusiasts, dubbed “Pick Six.” Crafted in conjunction with Genius Sports, the contest dares fans to prognosticate diverse team and player statistics prior to each Colts match.
Accurate forecasts garner points for fans, allowing them to ascend weekly and season-long rankings. To enhance the thrill, official odds from Caesars Sportsbook will be presented adjacent to specific inquiries. This collaboration exemplifies an escalating pattern among sports entities to utilize “Pick’em” style contests to amplify fan involvement.
This novel contest is accessible via the Colts mobile application or digitally at Colts.com/PickSix.
Josh Linforth, the leader of Genius Sports’ media and fan engagement department, expressed great enthusiasm for their recent agreement with the Indianapolis Colts. He believes it will revolutionize their application, making it significantly more engaging and interactive for supporters.
He further emphasized that this partnership strengthens the connection between the Colts and their sports wagering collaborator, Caesars. This demonstrates how Genius Sports is emerging as the link between sports franchises, gaming entities, and media outlets, fostering a mutually beneficial scenario for all parties.